Q: Recently, the development of optoelectronics industry in Dongguan Forum, Dongguan, on the development of LED industry in the status, trends and technology, market issues another round of hot discussion. LED industry in Guangdong Province as the President of the Union, you talk about their views please?
Li Xuliang: The Optical Industry Forum in Dongguan, although small, but there is a distinctive characteristic, that is straight to the point, goes to the substance.
In 2008, our Ministry of Information Industry, the municipal government, Tsinghua Science and Technology Bureau and the support of other parties, organized a number of similar high-end optoelectronic industry forums and seminars. Through a number of distinct themes, creative discussions, peer friends participating LED status and trends of the industry have a more clear and thorough knowledge, is conducive to their own adjustment and positioning.
Q: LED lighting products are being touted the world, many companies see the development of its vast market space for the future, swarm. This situation is like 15 years ago, the domestic television industry competitors, from the situation?
Li Xuliang: Yes, indeed this phenomenon. As applications are LED packaging and downstream industry chain, lower barriers to entry start, unlike in the upper reaches of the LED light chip development and production, not who wants to enter can be advanced. In fact, the packaging and application of increasingly higher threshold: First, you need to have strength, have a large capital investment; second, the more you develop the need to address the more technical difficulties, the semiconductor chip package to more difficult than the assembly of the TV. Situation is also true, there are only more than 200 LED enterprises in Dongguan. But with the market competition mechanism to play a role in the strength and market position that are not ambiguous enterprise workshops will be eliminated.
Q: "Guangdong LED lights local standards" is one of the focuses of this forum, and since July 1 has been officially implemented. Why develop this standard, the industry will have on the Pearl River Delta LED beneficial effects of what?
Li Xuliang: LED lights standard in China is still at the pilot and exploratory stage. LED lighting enterprises in Guangdong accounted for similar enterprises in the country about 40% of the total scale of the industry growing. However, the rapid development of industry, but also brought some new challenges. As long there is no industry standard, leading to mixed products on the market, quite a mixed bag. Coupled with the absence of awareness of business services and there is no standardized guidelines exist dumping some manufacturers, such as acts of vicious competition, leading to the development of LED industry greatly affected the speed and quality.
In this urgent situation, by the most representative enterprises with industry-led, where the introduction of a unified industry standard, to avoid diehard situation, and to make the LED business development rules to follow, but also help enterprises to improve the technological content and product quality, encourage enterprises to secure enough for mass production, improve consumer confidence, which really enhance their market competitiveness, and promote the healthy development of LED industry.
Q: This standard is providing a good social response, but there are some people in the industry questioned why the focus only on the standard applications for LED packaging and specifications, without involving the LED chip it?
Li Xuliang: Compared with foreign countries, the domestic LED industry is basically in the middle and lower areas of the whole industrial chain, namely, LED encapsulation applications. For the industrial chain LED chip technology, the domestic LED chips of enterprises to be from the United States imports of Japan and other developed countries and regions. The whole industry chain are in the middle and lower stages of development, many LED business package style, circuit and power supply configuration, very different, the market is extremely fragmented. So the current in order to promote the healthy development of the Pearl River Delta LED industry, the core and focus must be concentrated in the LED package, applications, and to a high starting point to regulate and guide. With the LED chip technology and the domestic market continues to mature, to reach a certain level of development in, we will also upstream areas of the industry to regulate and guide.
Q: Do you think the Pearl River Delta from the LED industry is accelerating the development of what the future prospects?
Li Xuliang: Currently, the Pearl River Delta's LED business is facing some challenges as well as an unprecedented development opportunity. Although the international financial crisis for many companies in the production and sale of LED has been some impact, but we should also see, with the state and local governments to increase investment in infrastructure and industry support of LED, LED products in the market promotion efforts in increasing the market share is significantly improved, which for a number of outstanding breakthroughs in the development of LED enterprises to create a good environment. With the "Guangdong LED lights local standards," the smooth implementation, it is foreseeable that the LED industry, the market potential of the Pearl River Delta will be further releases, development prospects will be more good.
In such a development situation, I think the Pearl River Delta companies to increase production LED level on the basis of regulating the market behavior, strengthen exchanges and cooperation, efforts to increase the strength of the PRD and image; must increase R & D talent and team building innovative R & D projects, through deepening the "production, learning and research" cooperation, etc., to introduce and train a number of representative high-quality talent to create first-class R & D and design platform; in LED packaging, and chip R & D applications increase investment, continue to regulate market behavior, brand awareness, foster industry competitive enterprises, thus increasing the Pearl River Delta and global LED industry market in the country voice and influence.
Shen Xiu LI Chi Pong
(Editor: Cui Lei)
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